Courses
Spokesmodel 101
Ready to build a senior rep team that is strategically designed, profitable, and well sought-after by every high school senior in your area? I'll show you how.
HOPE TAYLOR COURSES
What if I told you that you could have...
A spokesmodel program that attracted over one hundred applications each year?
-A program structure that was organized, easy to manage and FUN for your entire spokesmodel team (without adding extra stress to your business?)
A group of high school senior girls (and guys!) that supported your business throughout their entire senior year (AND made you more money?)
Access to ALL of my email templates from the entire process - including what to send to parents, how to notify your applicants of who was selected and who wasn't, and more?
Spokesmodels who wanted to use YOU, and ONLY you, as their senior portrait photographer for their entire senior year - and made all of their friends want to work with you, too?
A program that created buzz about your business each and every year, brought you more business and made your more money?
Creating a spokesmodel program can be overwhelming and intimidating...
But it doesn't have to be.
During my last six years of photographing seniors and my three years with having a spokesmodel program, I have learned A LOT about the right and wrong way to do things.
I don't know exactly where you are in your business right now. Maybe you have a spokesmodel program, but you're frustrated and discouraged with how things are going. Maybe you've always wanted to launch a senior team, but the idea of managing everything overwhelms you and stops you in your tracks. Maybe senior portraits are something that you are passionate about, but you have absolutely no idea where to start. Or, maybe you're ready to take your business to the next level and bring in more income with your portraits this year.
My goal with this course is to walk you through every little thing you need to know about launching and maintaining a senior spokesmodel program. From the initial application to notifying your team, to all of the events and shoots, all the way through your senior clients graduation...I walk you through it ALL. This process should be exciting, strategic and organized - and you shouldn't have to do it alone.
YES! I WANT TO ENROLL NOW!
Module one
Introduction - Why Do I Need a Senior Rep Team?
Everything you need to know about the importance of having a senior spokesmodel team for your business. This includes how the program should be structured to be most beneficial for your business, how to ensure your spokesmodels will be involved, the timeline of bringing on a new team and the ways to utilize your spokesmodels to grow your business.
Module 2
Module TWO
The Program Structure
So you want to have a senior spokesmodel team. Now what? This module runs through everything you need to know about structuring your program. What incentives to include, what requirements the spokesmodels should have and the spokesmodel team contract. I break down every incentive and requirement I have in place for my own spokesmodel team, as well as WHY each incentive is important, and how to ensure that your spokesmodel will bring in more referrals and more income.
Module 3
Module Three
The Application Process
So you want to have a senior spokesmodel team. Now what? This module runs through everything you need to know about structuring your program. What incentives to include, what requirements the spokesmodels should have and the spokesmodel team contract. I break down every incentive and requirement I have in place for my own spokesmodel team, as well as WHY each incentive is important, and how to ensure that your spokesmodel will bring in more referrals and more income.
Module 4
Module FOUR
The Selection Process
So you want to have a senior spokesmodel team. Now what? This module runs through everything you need to know about structuring your program. What incentives to include, what requirements the spokesmodels should have and the spokesmodel team contract. I break down every incentive and requirement I have in place for my own spokesmodel team, as well as WHY each incentive is important, and how to ensure that your spokesmodel will bring in more referrals and more income.
Module 5
Module Five
The Notification Process
So you want to have a senior spokesmodel team. Now what? This module runs through everything you need to know about structuring your program. What incentives to include, what requirements the spokesmodels should have and the spokesmodel team contract. I break down every incentive and requirement I have in place for my own spokesmodel team, as well as WHY each incentive is important, and how to ensure that your spokesmodel will bring in more referrals and more income.
Module 6
Module SIX
The Events
So you want to have a senior spokesmodel team. Now what? This module runs through everything you need to know about structuring your program. What incentives to include, what requirements the spokesmodels should have and the spokesmodel team contract. I break down every incentive and requirement I have in place for my own spokesmodel team, as well as WHY each incentive is important, and how to ensure that your spokesmodel will bring in more referrals and more income.
Module 7
Module Seven
The Extra Incentives
So you want to have a senior spokesmodel team. Now what? This module runs through everything you need to know about structuring your program. What incentives to include, what requirements the spokesmodels should have and the spokesmodel team contract. I break down every incentive and requirement I have in place for my own spokesmodel team, as well as WHY each incentive is important, and how to ensure that your spokesmodel will bring in more referrals and more income.
Module 8
Module Eight
Utilizing your Senior Reps
So you want to have a senior spokesmodel team. Now what? This module runs through everything you need to know about structuring your program. What incentives to include, what requirements the spokesmodels should have and the spokesmodel team contract. I break down every incentive and requirement I have in place for my own spokesmodel team, as well as WHY each incentive is important, and how to ensure that your spokesmodel will bring in more referrals and more income.
Module 1
Lessons included:
In this module, I'll break down the value and importance of a senior spokesmodel team - and how to start from SCRATCH. I'll break down exactly what a spokesmodel program includes, the incentives and requirements that make my team such a success, and how to market your application and program to receive dozens of applications - even if you've never photographed a senior session before. I truly break things down from the very beginning - so you have all of the tools you need to start, no matter WHERE you're starting from!
You've marketed your new spokesmodel program and now you have dozens of applicants to choose from - so, what next? In this module I'll break down how to choose the RIGHT spokesmodels for you team, how to gently turn down the ones you can't accept and how to ensure that you are getting paid enough for your program. Plus, I'll help you plan the BEST way to notify your new spokesmodels of their acceptance to the team to build buzz in your community and bring in additional senior bookings.
ENROLL NOW!
It's 100% risk free with my 30-day money back guarantee.
I won’t let you purchase this course without knowing exactly what you are investing in. So, here is a breakdown and outline of everything you will be receiving:
Module 1:
Starting a senior rep team
(4 lessons)
Module 2:
Selecting spokesmodels
(4 lessons)
Now you have a team of local high school seniors to represent you, but you have NO idea where to go next or what to do with them. This is the most jam-packed module that walks you through every single event that I host for my senior spokesmodel team - from shoots to holiday events to slumber parties - and includes behind-the-scenes footage from each and every one! I don't just share how to host them...I share how to make the MOST of each interaction with your team to get the best results and build the most buzz around your business.
Module 3:
The events
(6 lessons)
In this lesson, I share about other ways to utilize your spokesmodel program to strategically market your business and gain new bookings - even outside of getting direct referrals! Things like how to utilize your team in the off-season, how to encourage your spokesmodels to bring in additional bookings, how to increase participation, maximize content and more! There are SO many ways to utilize your team strategically...you'll be surprised!
This may be the most POPULAR lesson of this entire course. I sit down with my past and present senior spokesmodels to ask them your burning questions. How are seniors currently using Instagram? What makes them want to apply to a spokesmodel program? Which parts do they like? Which parts do they want to avoid? What makes them willing to invest? This lesson alone has HUNDREDS of dollars of value and content...but it's all included in your one-time course purchase!
Module 4:
Utilizing your team
(3 lessons)
Module 5:
q&a with high school seniors spokesmodels
I don't believe that a course is complete until it includes EVERY resource that you need in order to see success in your business. Instead of just including the video lessons, I've also created so many bonuses to help you get the MOST out of this course. Your course workbook, bonus footage, behind-the-scenes content, email templates, senior documents, my very own senior rep application and more...you'll have everything you need instantly at your fingertips!
BONUSES!
including the workbook, email Templates, behind-the-scenes footage and more!
In addition to all of the video lessons, course Students have access to TONS OF bonus freebies:
The Spokesmodel 101 course workbook to walk you through the entire program
The senior questionnaire I send ALL of my clients to personalize each and every experience
My very own senior rep application - you won't even have to make your own!
"10 Tips to Improve Your Senior Experience" E-Book
Behind-the-scenes footage of me working with my entire spokesmodel team of 20 seniors
My Email Template guide - every email you'll need to send while building your spokesmodel team
My senior informational email to send ALL of your clients to make the best of every single shoot!
Downloadable PDF of my senior program structure: Incentives & Requirements
The Senior Style Guide that I send EVERY client to help them look the best at their session
“This course is fantastic. I never knew anything about spokesmodel programs until I started following Hope's business. Before this course, I only had a slight idea of what it was all about. After this course, I honestly feel like I'm equipped with absolutely everything I need to start a senior spokesmodel program for my business, like, TOMORROW!! This course is laid out perfectly clear & concise, informational, fun and easy to follow along. You will get everything you need from this course if you're thinking of starting a senior spokesmodel program, I PROMISE! There is nothing like this anywhere else on the market. SO worth it.”
"There is nothing like this anywhere else on the market. SO worth it."
-Danielle Dykes
“Hope is an amazing teacher! She has one of the most successful Senior Spokesmodel Programs in the country, and her structure and program model is a game changer. From the Hope I was able to get my Spokesmodel Program up and running in a brand new city after only being there 2 months.”
" She has one of the most successful Senior Spokesmodel Programs in the country, and her structure and program model is a game changer"
-Arika Jordan
“Hope's Spokesmodel Course gave me the motivation, tools and education needed to begin a thriving AND PROFITABLE spokesmodel program. Hope dives deep and pulls out her play books to share her experiences and personal failures. With all of this knowledge gained from the course I feel like I'm kicking off a brand new spokesmodel program at year three of business instead of starting from scratch! Hope walks you through EVERYTHING and provides priceless templates. I highly recommend this course to small businesses just starting out and even to seasoned photographers looking to revamp, increase their profits and expand exposure.”
"With all of this knowledge gained from the course I feel like I'm kicking off a brand new spokesmodel program at year three of business instead of starting from scratch!"
- Quianna Marie
“This course was amazing! I learned so much and can't wait to incorporate everything I have learned into my Senior Spokesmodel Program. This course is such a game changer! It showed me what I was doing wrong and why my Senior Spokesmodel Teams have not been so successful in the past. Hope thank you so much for offering this course and sharing all of your secrets to having a successful Spokesmodel team!”
"This course is such a game changer!"
–Hannah Willingham
“Prior to this course, I had always seen Senior Spokesmodel Programs as a daunting addition to my business, and was extremely weary about starting a program from the ground up with no experience in Rep Programs. After going through the Hope Taylor Spokesmodel course I feel at ease and confident about launching this new sector of my business, and I'm so excited to implement a Senior Program within my services! I fully believe that this course will help launch my business to the next level.”
"I fully believe that this course will help launch my business to the next level.”
- Gaby Caskey
be a part of one of the most active + fun online communities:
Registration to the Hope Taylor Spokesmodel 101 Course includes access to the online Facebook community! This community consists of all Spokesmodel 101 students where you will be able to ask questions, connect with other photographers and share your journey in the course! I will be actively involved to answer questions, have live presentations and help you with anything you need along the way.
hear what your fellow photographers have to say
“Before this course I only photographed 8 seniors last year. After taking this course AND THE SENIOR POSING COURSE, I have 20+ seniors scheduled for this summer and fall. For me that means I am completely booked! YAY!
– Taylor
“I’ve grown my team AND applications! My followers have gone up so much because the girls are actually posting about me! I feel that I have this course to thank for that. Id probably be where I am now, years from now without the course. Hope’s course completely turned around my Spokesmodel team! When I first purchased the course, I wasn’t sure if it would affect the success on my team or not. But... I went from having a team of 6 to a team of 20 after taking the course!!! My application numbers sky-rocketed!! I am so confident in my team this year and that is all because of Hope”
-Sarah Grace
“This truly is a step by step breakdown of how to create the best spokesmodel program your area has ever seen. I knew nothing about spokesmodel programs before this course. I wanted to bring a program that no one else in our area has and really shake up the senior market in our city! We've just started our first spokesmodel program and I can already tell that this is going to be something big in our community that seniors will look forward to being a part of for years and years to come.”
–Lindsey Lemons
“OMG this course is literally the best piece of educational content ever created!! There's SO much value in every lesson and goes into depth and speaks to a photographer at any level which is awesome! Having so much of Hope's opinion built in and examples of exactly what she does, rather than just telling us the guidelines made such a HUGE difference to me!! Hope doesn’t just tell her students what to do, but she explains HOW to do it and gives examples in case her students hit a creative roadblock. I can feel my confidence growing like it never has before as I go throughout this course! I KNOW that I can create a sought after, well organized team and lead them with confidence to give them a great experience and to grow my business at large! WOW ... I can not say enough about this course!! I have never learned so much!! The way Hope lays out all of her lessons in such detail and how she gives so many examples of what she is teaching is worth every penny!”
–Brittany
straight from the source
"I doubled my prices and haven’t had a single person bat an eye."
– Dakota Hersey, dakota hersey photography
“When I think of “senior portraits,” I think of Hope Taylor Photography, so I don’t know a better person to go to for practical, useful information regarding all things seniors!”
“Hope is really great at breaking everything down into tangible, practical information; she packs A LOT into this course, and I know I’ve already benefited greatly from it!!”
“Because of taking this course, I leave my sessions and think “how will I choose my favorite?” Rather than “I hope there’s enough that I like!”
“I’m no longer anxious before sessions, frantically scrolling to find inspiration and hoping that one session will turn out as good as the last one.”
“My senior experience has COMPLETELY changed! Now, I am actually in charge of the session in choosing locations, outfits, posing, etc. which has brought such confidence to me and to my senior clients.”
“My client’s parents have been so impressed and love watching their daughters leave my sessions excited and confident in the way they felt.”
how much does it all cost?
ONE payment
of $497
buy now for $497
Most Popular
THIS COURSE IS A VALUE OF ALMOST $900, but you can have instant access FOR ONLY
• In-person experience (requires travel costs)
• 16+ hours
• Limited seats available + sell out quickly
Two-Day in-person workshops
This is the only other way you could have learned this content from me until now
$1600/seat
buy now for $1600
Currently not available
• 8+ hours of video content
• Lifetime access
• Self-paced learning
• Footage of me working with REAL clients
• All of my very own documents + programs
• Private, supportive Facebook community
• Spokesmodel 101 workbook
• Q+A from real senior spokesmodels
• & more!
course value
This is what the course is worth (and the cost of past one-day senior photography workshops)
$1799
Buy now for $899
Currently not available
This course is for you if...
you are a senior photographer who wants to begin a spokesmodel program
You LOVE photography, but you need more knowledge on the business side
You feel like you aren't Attracting your ideal senior clients
You know that you could be utilizing your senior rep team more in your business and want to know HOW
You are struggling with organization of your spokesmodel program structure
You feel lost when it comes to how to manage so many seniors at one time
You feel STUCK and don't know what your next step is
You currently have a senior rep program, but you want to step up your game and become more efficient and strategic
you want a sought-after program with hundreds of applications each year
You want to improve your senior rep experience and utilize word-of-mouth marketing strategically
You need better time management and organization skills to get your LIFE back
you want to collaborate with other vendors for your senior events and styled shoots
You need to learn about how to structure a program that is exciting for your models
you want to learn the secrets i've learned the hard way to get seniors involved and keep them sharing about your business
you want to make more money with your senior portrait experience
Let's hear from one amazing student...
Reed Gallagher
THE IDEA OF A SPOKESMODEL TEAM MADE ME FEEL...
# OF SPOKESMODEL APPLICATIONS:
# OF SPOKESMODELS:
# OF SENIOR BOOKINGS:
ANNUAL SENIOR BOOKING INCOME:
BEFORE SPOKESMODEL 101:
Reed invested in the Spokesmodel 101 course because he wanted to build a succesful senior photography business, but he felt lost and had no clue where to begin. After the course, he has TRIPLED his senior session bookings raised his prices 3x and will have 18 spokesmodels on his 2021 team.
AFTER SPOKESMODEL 101:
The idea of a spokesmodel team made me feel...
# of spokesmodel applications:
# of spokesmodels:
# of senior bookings:
Annual senior booking income:
SO PUMPED - this is now my "favorite part of my senior biz!"
"nervous & unsure"
0
0
10
$3000
25+
18
$20,000
25
Nervous to make such a large course purchase? I get it, I've been there. But, I am so confident in the content of this course and it's ability to change your business and your life - that I am giving you my word: if you complete this course in it's entirety in 30 days, download all of the files and implement the education and don't see results, I will give you all of the money back. But...I'm confident that won't happen. This education is real, it works and it is exactly what I did to grow my business to where it is today.
30 day money back guarantee
ENROLL NOW!
It's 100% risk free with my 30-day money back guarantee.
INVESTMENT + COURSE REgistration
Registration for this course includes lifetime access to the self-paced, 18 lesson online course as well access to the online Hope Taylor course students community!
If anyone understands the struggle of investing in the right education, it's me. I began my business directly out of high school with no guidance and no mentor - I had absolutely no idea what I was doing. I invested in dozens of workshops, conferences and online courses and I will always believe that my decisions to invest in myself, my dream and my education are some of the biggest reasons my business is where it is today.
Now, my goal as an educator is to provide you with real, practical resources to help you grow a profitable business built in service and love. This course is intentionally designed to be jam-packed with education that works, and steps that you can take in your business to see change right away. My promise to you is that this course will benefit your business and provide you with real, no-fluff education from the moment you dive in.
INVESTMENT:
One-Time fee of $497